Templates · for brands
Use it as written
Each one opens filled in from your brand page where it can be. Copy it, fill the blanks, send it.
- First email to a buyerEmailShort, specific, with the three numbers a buyer wants.
- After the sampleEmailThe follow-up a week later, and the one after that.
- Price listSheetWholesale, case pack, minimum and terms on one sheet.
- Sell sheetOne pageOne page per product from what you've entered.
- Demo or promo proposalOne pageWhat you'll fund, for how long, and the lift you expect.
- Reorder check-inEmailSixty days after the first order.
More are on the way. Tell us which you'd use at hello@theshelfsignal.com.
After the sample
The follow-up a week later, and the one after that. 2 versions: one week later, two weeks after that.
Why it's written this way. Buyers are busy, not rude. The first follow-up makes a yes easy with the order details in one place. The second gives them a graceful way to say not now, which keeps the door open.
Members only
Templates, for members
Emails, one-pagers and sheets you can copy, fill and send, filled in from your own brand or store. Free until January 1; no credit card required.